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Employee and Customer Satisfaction

Collaborative Research Solutions Surveys
  • Net Promoter Score Analysis
  • Needs assessment
  • Survey design and development
  • Survey administration
  • Data analysis
  • Report findings
Needs assessment
  • Collaborative Research Solutions will understand the goals of the survey
  • Use company’s goals to design and implement the survey
Survey Design and Development
  • Write clear instructions
  • Determine sample size
  • Select appropriate open-ended and closed-ended questions
  • Determine question scales
  • Probability and nonprobability sampling techniques
  • Sampling: Sampling can be Random sampling, Systemic sampling, Convenience sampling, Quota sampling, or Cluster sampling, or Snowball sampling
  • Stratified sampling
Prenotification letter
  • Increase response rate
  • Motivate respondents
Pilot test survey
  • Test survey for question clarification
  • Maximize response rate
  • Evaluate response bias
  • Revise questions and skip patterns
Validate survey
  • Content validity
  • Criterion related validity
  • Construct validity
Reliability
  • Test-retest
  • Split half
  • Internal consistency
Survey Administration
  • Trained telephone survey personal
  • Paper-pencil using US mail
  • Reminder postcards
  • Surveys conducted in person
  • Create and administer online surveys
Data analysis
  • Descriptive statistics: Mean, mode, median, frequency and percentages
  • Inferential statistics: T-test, ANOVA, Chi-square, Correlations, Regression tests, and factor analysis
  • Confidence levels
  • Confidence intervals
Report Findings
  • Executive summary
  • Purpose of survey
  • Survey design
  • Justify sample size
  • Data analysis
  • Discussion, implications, and recommendations
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